A Career In Tagging (And The Beauty Of The Unexpected Acquisition)
A Career In Tagging (And The Beauty Of The Unexpected Acquisition)
Netflix has a market cap of $263 Billion and has approximately 12,800 employees. It is a huge company which means it has some pretty unusual positions to fill. You can search for everything that they are hiring for at Netflix Jobs. One option is called an Editorial Insights Content Analysis position.
Sounds fancy. Like it wouldn’t look bad on the old resume right? The first responsibility listed is to “objectively analyze, tag, research and write about movies and series with attention to detail, while also understanding the underlying creative intent.” Put another way, you get to watch TV all day and make sure it is categorized correctly so users can use tags to find things they like.
Now I don’t know about you, but I don’t know anyone who said they wanted to watch TV for a living. I am willing to bet, however, that the people who have that job love it even though they never planned to do something like that. In life, sometimes abandoning “the plan” is the best move you can make.
Beware Of Preconceived Notions
Acquisition Aces has been going strong for a while now so I am starting to be able to identify patterns among my students. One of them is that it is very common for people to have very strong feelings about the type of business they want to buy for their first acquisition. Usually, these preconceptions are based on something they heard from a trusted advisor or some content they consumed on the internet (other than mine of course).
Now I am not saying that this is bad. The desire to acquire a business is a great thing. We just want to make sure that it is the right business for you, instead of the one you think you should buy. Those are two completely different things. The key is being able to pivot. With that in mind, let us talk about ice cream for a bit (I promise it will make sense).
It Is Impossible To Know What You Want Until You Get There
Everyone has a basic flavor of ice cream that they usually get. On the way to the local sweet shop they are 100% sure that is what they are going to get. Then, when they arrive there are 30 flavors to choose from along with some new seasonal options. Instead of the usual mint chip, they end up getting something totally unplanned and loving it. This does not mean that they had a bad plan. It just means they were willing to pivot given the conditions on the ground.





Ben Kelly